Туристическое агентство «Voyager»
Проект по созданию фирменного стиля туристического агентства «Voyager» берёт своё начало из авиакомпании «Горизонт», разработанной в четвертом модуле первого курса.
Идея и айдентика
Туристическое агентство «Voyager» предлагает не просто путешествия, а исследования и приключения. Сюда приходят для создания незабываемых впечатлений и открытия новых горизонтов.
Название «Voyager» было выбрано из предложенных ChatGPT вариантов и в переводе означает «путешественник». Оно сразу вызывает ассоциации с исследованиями, приключениями и открытием новых мест.
Prompt: I’m creating a design project for a travel company, come up with 20 possible names for it
Для генерации логотипа была использована нейросеть Recraft, а для распознания шрифта WhatTheFont. В дальнейшем знак подвергся трассировке и ручной обработке, чтобы избавиться от лишних деталей.
Prompt: Design a minimalist black-and-white logo for a travel company named 'Voyager.' The logo should feature clean, modern lines and incorporate travel-themed elements like a globe, a compass, or an airplane. Use abstract geometric shapes to symbolize movement and exploration. The text 'Voyager' should be included in a sleek, sans-serif font, harmonizing with the graphical elements. The overall design should feel balanced, professional, and timeless, avoiding excessive detail or complexity. The logo should be suitable for various formats, including digital and print media
Палитра была выбрана с помощью ChatGPT из трёх вариантов.
Prompt: come up with several options for palettes of 3 colors for this company, complementing the logo
Помещение
Для генерации офиса использовалась нейросеть Recraft, а логотип добавлен вручную.
Prompt 1: Create a realistic mockup of a modern office space designed for the travel company 'Voyager.' The office should feature a sleek, contemporary layout with a cosmic-themed aesthetic. Incorporate elements such as the Voyager logo on walls, subtle starry or orbit-inspired patterns, and a color palette of Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Include details like minimalist furniture, large windows with natural light, and travel-inspired decor such as globes, maps, or framed destination photos. The space should feel professional, inspiring, and innovative, blending functionality with an adventurous, forward-thinking vibe
Prompt 2: Design a modern office space for the travel company 'Voyager, ' emphasizing a sleek, professional atmosphere with a cosmic theme. The space should incorporate the Voyager logo prominently on walls, with subtle accents like star patterns, orbits, and a color scheme of Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Include clean, minimalist furniture, large windows to maximize natural light, and travel-inspired elements such as globes, maps, or framed photographs of destinations. The office should exude inspiration, innovation, and an adventurous spirit, creating a functional yet visually captivating environment
Prompt 3: Create a sleek, modern lounge area for the 'Voyager' office, blending a contemporary design with subtle cosmic influences. Use modular, minimalist furniture such as low-profile sofas and geometric armchairs in a palette of Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Incorporate statement decor like LED-lit wall panels with abstract star or orbit designs, and digital displays showcasing travel destinations. Add smart lighting with adjustable hues to create a dynamic, futuristic ambiance. Include functional elements like a coffee station with streamlined design, modern shelving with curated travel-themed decor, and indoor greenery to balance the space with natural textures. The overall vibe should be sophisticated, inspiring, and cutting-edge
Плакаты
С помощью нейросети Ideogram были разработаны две серии плакатов, логотип и частично текст были доработаны вручную.
Prompt: Design a series of modern and visually striking posters for a travel company named 'Voyager.' Use a cosmic exploration theme and the color palette: Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). The posters should feature bold typography, the Voyager logo, and dynamic elements such as stars, orbits, abstract planetary shapes, and sleek geometric lines. Include captivating taglines like 'Explore Beyond, ' 'Your Journey Starts Here, ' or 'Discover New Horizons.' Incorporate clean layouts with a focus on contrast and balance, using dark blue and black as primary backgrounds with silver gray accents for highlights. The overall style should evoke sophistication, adventure, and professionalism, suitable for travel promotions in digital and print formats
Prompt: Design modern, impactful posters for 'Voyager, ' featuring a cosmic theme with Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Include bold typography, the Voyager logo, stars, orbits, and geometric shapes, with taglines like 'Explore Beyond' and 'Discover New Horizons.' Use clean layouts with dark backgrounds and silver highlights to convey sophistication, adventure, and professionalism for travel campaigns
Для создания мокапов был использован Recraft.
Prompt: Create a realistic mockup showcasing three blank posters displayed on the wall of a modern building in an urban setting. The posters should appear as clean white sheets, evenly spaced and aligned, with the sleek architecture of the building visible in the background. Incorporate details such as large glass windows, metal accents, or minimalist design elements to reflect the contemporary style of the building. Use natural daylight with soft shadows to emphasize the blank posters while maintaining a polished, professional aesthetic that blends with the urban environment
Prompt: Create a realistic mockup of three blank posters on the wall of a modern building in an urban setting. The posters should be clean white sheets, evenly spaced, with the building’s sleek architecture, glass windows, and metal accents in the background. Use natural daylight and soft shadows to highlight the posters, maintaining a polished, professional look
Носители
При генерации носителей использовалась нейросеть Ideogram. Логотип был добавлен вручную, а также в Adobe Photoshop дорабатывались детали.
Prompt: Create a realistic mockup of branded promotional materials for a travel company named 'Voyager' using a color palette of Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). The design should reflect a cosmic exploration theme with minimalistic patterns like orbits, stars, and geometric shapes. Include notebooks, business cards, pens, coffee mugs, folders, and laptop stickers featuring the Voyager logo and clean, modern typography. The composition should be polished, cohesive, and professional, with attention to realistic textures and lighting, emphasizing the brand’s sophisticated and adventurous identity
Prompt: Create a stylish mockup showcasing sleek refrigerator magnets with the 'Voyager' logo and cosmic-themed elements like stars, planets, and orbits. Display the magnets on a modern, minimalist fridge with a clean design. Use realistic lighting and shadows to emphasize the elegant, high-end look of the magnets, ensuring they have a premium, sophisticated feel
Prompt: Create a realistic mockup of a sleek thermos or water bottle with cosmic accents for a travel company named 'Voyager.' The bottle should feature the Voyager logo along with space-themed elements like stars, planets, and abstract orbits. Use the color palette of Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Display the bottle in a modern, minimalist setting, with soft lighting and subtle reflections to enhance the premium feel. The design should evoke a sense of adventure and sophistication, suitable for both travel and everyday use
Prompt: Create a realistic mockup of small travel bags for the 'Voyager' brand. The bags should feature a sleek design with the Voyager logo and cosmic accents like stars or orbits, using the palette Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Display them in a travel-ready setting with items like passports or sunglasses, emphasizing their stylish, practical design with realistic textures and lighting
Prompt: Create a realistic mockup of sleep masks for the 'Voyager' brand. The masks should feature a sleek design with the Voyager logo or starry patterns, using the color palette Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Display them on a modern, minimalist background in gray tones, emphasizing the premium quality and comfort of the masks. Use soft lighting and realistic textures to highlight their stylish and functional design
Prompt: Create a realistic mockup of passport covers for the 'Voyager' brand. The covers should feature a sleek, modern design with the Voyager logo and subtle cosmic accents like stars or orbits, using the palette Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Display them in a travel-themed setting with items like boarding passes or luggage, highlighting their stylish, durable, and functional design with realistic textures and lighting
Prompt: Create a mockup of a sleek suitcase for the 'Voyager' brand, featuring the logo and cosmic accents like stars or orbits. Use Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Highlight smooth surfaces, metallic accents, and durable wheels in a travel-ready setting, such as an airport or studio, with realistic lighting to showcase its premium design
Prompt: Create a mockup of luggage tags for the 'Voyager' brand. The tags should feature the Voyager logo, cosmic elements like stars or orbits, and a sleek design in Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Showcase them with a high-quality finish and durable straps, displayed on a travel bag to highlight their stylish and functional design
Prompt: Create a mockup of a travel pillow for the 'Voyager' brand with an ergonomic design, the logo, and cosmic accents like stars or orbits. Use Black (#000000), Dark Blue (#1A2A6C), and Silver Gray (#C0C0C0). Display it in a travel setting, such as an airplane seat, highlighting comfort, style, and premium quality
Ресурсы
1. Recraft (https://www.recraft.ai/) 2. Ideogram (https://ideogram.ai/) 3. ChatGPT (https://chatgpt.com/) 4. WhatTheFont (мобильное приложение) 5. Iloveimg (https://www.iloveimg.com/)
