Original size 1140x1600

Bird: a phenomenon of magazine popularity

Longread translated automatically
The project is taking part in the competition

At the turn of the 1990s, in an era of radical transformations in Russian society, a unique mediafenomen emerged, reflecting a new, rapidly changing reality. The magazine «Putch» had crazy design and bold content. He discovered to his readers phenomena that had previously been left out of the information field and had a great success in doing so.

The hypothesis of the publication: What is the reason for the popularity of Piuch magazine, bold design, or content? Objective: To expose the contents of the magazine by removing the outside of the bright shell.

Original size 3200x1800

A bright supercover and a hard cover is a metaphor for freeing meaning from a bright picture.

Original size 4211x1612

Super cover of all the out-of-date numbers in chronological order.

Original size 3200x1800
Original size 3200x1800
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Original size 3200x1800
Original size 3200x1800
Original size 3200x1800
Original size 3200x1800
Original size 3200x1800
Original size 3200x1800
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Original size 3200x1800
Original size 3200x1800
Original size 3200x1800
Original size 3200x1800
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Original size 3200x1800
Original size 3200x1800
Bird: a phenomenon of magazine popularity
Project created at 27.12.2025
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